Good busibness practices

I got the hair decorations I ordered the other day. I can finally stop tying my hair back with shoestrings. They look very nice on my hair. I like them.

At the risk of reprisal though, I need say something about customer service and marketing.

If you have a business don’t just think that if you put out a good product that the world will beat a path to your door. You MUST put out a good product AND practice good customer service.

After waiting three weeks for my items I emailed the company to check the status of my order. The email bounced back. When I tried to call the company a voice told me the phone was out of service. This put me in a panic. The money had been taken out of my account and I had nothing to show for it. I had waited three weeks and the site promised I would have my product within two weeks.

I called my bank and was in the process of canceling the order and getting a refund when someone gave me another number to call. I called, and called again and finally got through. I left a message and have yet to receive a courtesy call back.

When I finally got the package it looked as though my merchandise had been hastily shoved into an envelope and sent to me.

IMHO phone numbers and emails should always be kept current. It is easy to change a page on a site or do a redirect. It is not too expensive to buy those little white boxes with the cotton inside so that your product looks its best when it arrives. No one is saying you have to buy velvet covered boxes with engraved lettering, but it seems that the people who get the most business pay close attention to detail. Please send your customers a confirmation, a Thank You or something that tells them you acknowledge them and appreciate them. All I got in the envelope was an ad telling me to buy something else. I didn't get any sort of email.

These tiny things make a big difference in the way your customer feels about your company and your product. They are more likely to buy from you again and to tell their friends.